Posted on 5/25/2016
Swedish design company, Bolon, released their new customizable collection of flooring options, Bolon By You, during the Stockholm Furniture and Light Fair on Feb. 9th 2016, to outstanding reviews. Collaborating with internationally acclaimed, Nipa Doshi and Jonathan Levien, of Doshi Levien design studio on the creative campaign resulted in the architecturally inspired visual storyline, “Material Interventions,” which perfectly communicates the core of this inventive collection.
Annica and Marie Eklund, the two sisters who have managed their ecologically conscientious, family company since 2003 and have turned Bolon into a design-led innovator, developed the Bolon By You collection based on a single fact: that every customer is unique and therefore possesses a singular vision. This demands that no single product can perfectly answer for everyone...