Lema is back to Shanghai for the third edition of Salone del Mobile.Milano Shanghai
Lema, a symbol of Italian excellence, innovation and manufacturing heritage, will be taking part in the third Salone del Mobile.Milano Shanghai furniture fair, which will be held from 22-24 November 2018, reconfirming the company’s interest in China, and Asia in general, as a central part of its international expansion plans. Indeed, thanks to an intensive urbanisation process, China is now a leading market, where Made in Italy furniture is constantly gaining new ground.
Furthermore, for several years, Lema has seen a significant growth trend in Asia in the retail sector through its flagship stores in Shanghai, Singapore and Shenzhen (the brand’s biggest store in the world, with over 1200 sqm of showroom space, launched in 2016). There is also a strong expansion in the contract industry, particularly in the multiapartment supply segment.
After the success of the previous editons, Lema returns to the Salone del Mobile.Milano Shanghai with a complete vision of its offer, as a perfect example of the company’s ability to constantly propose a coherent collection, with its own unique stylistic imprint, all under the banner of quality, also thanks to a harmonious fusion of the visions of the designers with which the company collaborates.
Alongside the modular systems, which have always been the core business of the brand, Lema will be presenting its very latest proposals to the Chinese public: furniture with a strong design identity that perfectly and limitlessly respond to the needs of an ever-changing market. Designs with a contemporary spirit and that all-Italian style, typical of the Lema brand, deeply rooted in a manufacturing culture founded on cutting-edge technology, tradition and quality craftsmanship.