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#Inspiration
Velonetic Hub at Lloyd’s of London Building
London, United Kingdom
Situated on the fourth floor of the Grade 1 listed Lloyd's Building, Velonetic stands as a captivating presence in a location steeped in historical significance. The Lloyd's Building, renowned for its distinctive architecture, provides an unparalleled backdrop for this forward-thinking hub. But how does one seamlessly blend modern design with a building that echoes the past? Velonetic took up the challenge to create an environment that respects tradition and embraces cutting-edge innovation within the insurance industry.
Purposefully departing from the corporate aesthetic typically associated with the Lloyd's Building, Velonetic's redesigned space introduces a harmonious contrast. Here, modernity and tradition engage in a dance—a fusion that captivates the senses. In close collaboration with Amron Architectural (Banker Wire's representative in the UK), architects at Basha Franklin orchestrated a creative solution for the wall panels and room dividers surrounding the main lobby. The chosen material? The elegant Banker Wire WD-268: a decorative welded wire mesh that seamlessly marries form and function.
The Banker Wire WD-268, meticulously framed into panels, adorns the walls like a tapestry of innovation. Its intricate patterns play with light and shadow, casting a spell on all who enter. But this welded wire mesh is more than mere aesthetics—it's a testament to Velonetic's commitment to pushing boundaries. The juxtaposition of the historical setting and the contemporary mesh invites curiosity, sparking conversations and inspiring fresh ideas.
Velonetic's agility, collaboration, and forward-thinking values are welded into every wire of the Banker Wire WD-268. As the sun filters through the mesh, it casts intricate patterns on the floor, reminding all who walk here that they stand at the crossroads of history and possibility.
UK Representative: Amron Architectural
Architect: Basha Franklin
Photography: Philip Durrant




