ERSA introduces the "SO Simple Office System" created by the multi-faceted Italian designed byClaudio Bellini.

Working on the SO (Simple Office System), simple thinking and a simple structure were Bellini''s guidelines while "light thinking" was his basic design principle. As a result, reduced elements gathered together with strength and flexibility helped to create the dynamic effect of lightness and durability in harmony. All this simplicity leads the way to the production of a basic system that can be enriched with personal details and needs. Personalization is also the key concept for the different combinations that can be achieved with the open working system. Because all the solutions have been included and none of them is privileged, the architect is free to play with the basic system in order to find the perfect configuration for the customer''s personal demands.

The Simple Office System (SO) offers an unparalleled flexibilty to create many different configurations according to various needs in time and space: From a single desk to a bench, from a work station to a managerial desk or even to a call center. Eco-friendly system basically produced of steel and melanine, that are both recyclable materials. The fact that few different materials have been used in the production also makes it easier to dissassemble and recycle in the future. Thus, the system is fully compatible with green building projects.

Convinced that productivity is achievable through motivation, ERSA aims to increase happiness in the work environment with feel-good details such as natural materials, lighting units and components which integrate technology devices. ERSA''s award-winning colorful and occasional fun designs were also displayed at the Orgatec Fair, among which count the Red Dot winner Twins and the Good Design awarded Mag, Join and Frame signed by Ece Yalım Design Studio.

More information on ERSA and its products can be reached at:

http://www.ersaoffice.com/english/