DESIGNER SPOTLIGHT: HAYON STUDIO

Jaime Hayon, designer extraordinaire, understands highbrow kitsch – it’s what he does.

Well. So well that TIME magazine accolades him as one of the 100 most relevant creators of our time, and Wallpaper magazine named him one of the most influential creators of the last decade. His artistic output (from furniture, product, interiors and sculptures to art installations) exudes quirky Alice-in-Wonderland vibrations but reposes on fine craft skill. This special brand of eccentric elegance is relatable for his contemporaries and his modern audience, perhaps because Hayon is able to strike a precarious balance between ironic pop-culture vulgarity and our nostalgic yearning for a fine-crafted renaissance.