Rols' Strata Collection Wins Red Dot: Best of the Best Award for Innovative Use of Recycled Materials

Transforming Waste into Wonder: Rols' Strata Collection – Where Sustainability Meets Elegance

The jury highlights Strata for its ability to transform plastic waste into high-value carpets, offering exceptional durability and a soft texture, ideal for both indoor and outdoor use.

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Rols' Strata carpet collection has been awarded the Red Dot: Best of the Best. Designed by the Wallace#Sewell studio, Strata is a tribute to beauty and environmental responsibility. The collection's original patterns, inspired by various terrestrial landscapes, redefine what it means to be a recycled product by converting plastic waste into high-value carpets.

The Red Dot: Best of the Best jury praised Strata for its innovative and sustainable approach, noting how the collection "transforms plastic waste into beautiful carpets that perform equally well indoors and outdoors." The jury also remarked that "the surface of the Strata carpets feels absolutely natural and soft. They are a pleasure to walk on and are meticulously crafted. Craftsmanship and functionality have come together here to create a great product."

Additionally, the extreme durability of the innovative yarn and UV treatment was highlighted, making the carpets perfect for both indoor and outdoor use. “We were also captivated by the vibrant colors,” commented the jury.

This Red Dot: Best of the Best award is a significant milestone for Rols and reflects the brand’s commitment to design excellence and sustainability. Recently, Rols also received B Corp certification, becoming the first European carpet company to achieve this recognition, and was awarded the iF Design Award Gold.