#Product Trends
Monoprix iCONIC
The iCONIC 2022 Building in Doha is the new landmark building of Qatar and of the 2022 FIFA World Cup to be held there this year.
It also houses the latest Monoprix store, a major French retailer that focuses on the finest food and household goods, creating a variety of in-store experiences for its customers. This iconic context has called for equally iconic custom products.
This has led to an Ebony Custom with a semi-circular layout for the Olive Bar area. ‘Eye-catching’ is the key word: the ultimate versatility of Ebony and its essential lines have made it perfect for fully highlighting the broad and varied product assortment and this special area.
Elfin Cheese, instead, was designed for the self-service Fromagerie: cuts and shapes are placed on the many shelves typical of Elfin, creating an elegant, multi-layered composition that enhances textures, colours and different degrees of maturity.
