Metalco Group is the Italian leader in the production and development of urban furnitures announces the acquisition of Bellitalia s.r.l, a leading company in the production of furniture in cement and marble stones. With this agreement Metalco becomes the first global group in the urban furniture sector.
The group has begun a strong investment plan, firstly with the acquisition of City Design and then with the launch of My Equilibria, it represents an unique opportunity to create a new, formidable range of products, that combined with Bellitalia own international distribution network.
This acquisition is expected to further accelerate the Group’s growth strategy in the urban furnitures business and give a wider range of products for enterprises and professionals, it will provide a competitive advantage and strengthens its position as market leader offering the best technological and innovative solutions to its industrial and professionals customers.
The prestigious collaborations with important architects and designers such as Antonio Citterio, Pininfarina, Marc Aurel is aimed to consolidate the already structured leadership of Metalco Group, as the largest urban furniture production group in the world and will allow a more effective and incisive capillarization in the "Made in Italy" markets.
"After 20 years of collaboration with Bellitalia, we have been able to grow and compare our experiences to the point of establishing a partnership that has become increasingly solid and aimed at facing the new challenges of globalization. The aim is to positively influence the future development in the urban sector worldwide" Francesco Bertino, CEO of Metalco Group, said. Claudio Ioriatti, CEO of Bellitalia srl, added "Our products have led to a revolution in the urban sector, whenever a new and innovative cement declination has been presented in the market. With
this agreement we will expand our technical and qualitative horizons in the world market".
With the agreement between Metalco and Bellitalia (already partner in South America with Metalco Do Brasil) the company boast the widest range of materials and products available in the world, cutting-edge technologies in different fields and 40 years of experience behind.