
#Product Trends
Dubai World Trade Center Installs the Techem Revolving Door
A Landmark Success Story in High‑Traffic Entrance Engineering
When the Dubai World Trade Center (DWTC) prepared its newest exhibition concourse for Expo‑scale crowds, the management wanted one signature feature: a Techem Revolving Door that could regulate climate, streamline visitor flow and embody the venue’s five‑star image. The result is a 4‑wing, 5‑metre‑diameter Techem Revolving Door that now welcomes more than 3 million guests per year while keeping desert heat and sand where they belong—outside.
Project Challenges
Extreme climate – 45 °C peak temperatures and fine quartz dust carried by shamal winds
Non‑stop operation – Up to 50 000 people in a single day, plus pallet trucks during night‑time build‑ups
Luxury aesthetic – The entrance had to match DWTC’s LEED‑Gold interior and polished marble floors
Techem’s Revolving‑Door Solution
Energy‑Saving Airlock
The Techem Revolving Door acts as a permanent airlock, cutting HVAC losses by 40 % compared with sliding doors.
Desert‑Proof Seals & Brushes
Triple‑lip silicone seals and self‑adjusting floor brushes stop 90 % of airborne sand before it reaches the lobby.
Integrated Aluminum Matting
A factory‑fitted ring of Techem heavy‑duty entrance matting scrapes the last grains of dust from shoes and trolley wheels.
Smart Controls & Safety
Radar‑based speed governors and emergency “fold‑out” wings keep traffic flowing while meeting EN 16005 safety norms.
Measurable Results (First 12 Months)
KPI Before (sliding doors) After Techem Revolving Door Improvement
HVAC energy loss 1 240 MWh/yr 720 MWh/yr ‑42 %
Lobby cleaning labour from 6 h/day 2 h/day ‑67 %
Visitor queuing time 6 min at peak 2 min at peak ‑67 %
Sand tracked indoors 48 kg/day 5 kg/day ‑90 %
With DWTC now serving as the flagship Middle‑East reference for the Techem Revolving Door, Techem reinforces its reputation as the preferred partner for high‑traffic, climate‑controlled entrances.