#Industry News
Christian Rauch is the new CEO of Unopiù.
Unopiù: from the first forty years towards the future of furnishing, with a new CEO at the helm.
Forty years of history in outdoor furniture, with an eye to the future and open to new challenges. Christian
Rauch joins the Board of the Italian company with the aim to strengthen Unopiù’s position in the Made in Italy Design Scene and to accelerate the international development, targeting new expanding markets.
Christian Rauch, born in 1972 in Bavaria in southern Germany, is an executive with a long experience
in multinational companies in the world of consumer and luxury goods. With a decade of experience in
Montblanc, first as Managing Director for Writing Culture, Leather Goods and Jewellery in the Hamburg HQ, he recently served as General Manager of the Italian branch. Christian Rauch, who has always been close to Italy, is renowned for his ability to create products in balance between Sense of Beauty and Italian Lifestyle.
This mission has inspired the spirit of Unopiù for 40 years.
“I am honored to have been chosen by the board to further enhance Unopiù’s craftsmanship and international success. Unopiù is an amazing company that, for forty years, has been continuously innovating and significantly changing the design world. Building on this extraordinary legacy, we will write a new chapter full of innovation and creativity, guaranteeing the highest quality of Unopiù’s products and services. To achieve this, I strongly believe in the power of digital transformation as a fundamental opportunity to be even closer to our customers and provide them with an exciting brand experience.”
Unopiù, the leading company in the field of outdoor furniture in Italy and Europe, was founded in 1978
in the province of Viterbo and today is represented in 31 countries worldwide. The company has produced
and distributed furniture components, accessories, structures and products for lighting terraces, gardens,
swimming pools and porticoes for forty years. The vast range of products is made with top quality material, and the primary objective is to offer design solutions to transform outdoor areas into welcoming places, with the same care, elegance and personalization as for the interior.
Unopiù is the only company in the outdoor furniture sector with a network of directly owned shops, plus a
capillary network of agents, dealers and franchisees. Unopiù has an internal team entirely dedicated to Contract that is available to designers, architects, contractors and developers, for the design and implementation of the most ambitious international projects in a wide variety of sectors.